With the arrival of September, the textile industry is about to enter the traditional peak season. Despite the challenging market environment this year, many companies have shown strong coping capabilities, not only stabilizing their market share, but also finding new growth points in the diversified market demand. This autumn, textile enterprises are ushering in a new opportunity.

Steady growth of orders

According to market research, the order volume of many textile enterprises has gradually increased after entering mid-August, especially the demand for fabrics in autumn and winter has increased significantly. Companies reported that orders on hand have been able to maintain until early September, and some companies have increased their orders compared with July. This pick-up in orders not only brings a stable source of customers for businesses, but also lays the foundation for market performance in the coming months.

The recovery of orders is not only a numerical growth, but also means that enterprises have the opportunity to further expand their customer base and enhance their market share by actively following up orders. By rationalizing production schedules and optimizing logistics and delivery processes, companies can ensure that orders are fulfilled on time, thereby increasing customer satisfaction and cementing long-term relationships with customers. This steadily growing order book provides an important strategic window for companies to position themselves well in a highly competitive market.

Production pressures and challenges

However, with the increase of orders, the production pressure of enterprises has gradually risen. The market demand for functional fabrics and environmentally friendly recycled materials has increased significantly, and the production process of these products is complex, which puts higher requirements on the production capacity of enterprises. Many enterprises have found that after experiencing a short downturn in the off-season, there are still many challenges in production and management in the face of the sudden arrival of the peak season. Some enterprises said that due to the surge in market demand, the problem of insufficient personnel and tight production capacity has emerged.

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